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Recession is one of the major themes, in the mainstream media, when discussing the economy. With the fall out from subprime mortgages, increasing numbers of housing foreclosures, and balance sheet write downs among the financial corporations, many business people are becoming worried about the future of the economy. Instead of tearing out your hai Read More

While the majority of the country seems to be behind the Democratic Party as the political campaigns gain steam, it seems that small business is pretty content with the Republican Party and believes it's the party for small business. According to a new survey from SurePayroll, which polled 450 small business owners, most small biz owners are pull Read More

Wow! This is the kind of customer service that they'll be mentioning in business books for years. You never know what can happen when you add a little human kindness to your "customer policies." Kudos to Zappos! Read More

As you're learning about search marketing and SEO, you will definitely run into the phrase "the long tail". Let's turn this odd term into a familiar one by looking into long tail keywords. What are Long Tail Keywords? When you are identifying keywords for your internet marketing (both SEO and PPC), the metric used most to compare keywords is i Read More

When talking with so many companies of all sizes and types about marketing with social media, many are keen on the idea, but don't have a clear idea of the best way to incorporate tactics like social bookmarking into their content promotions. Anyone can throw up links to Digg, Del.icio.us and Facebook, but does it actually do anything? Read More

Over the past 12 months I have spent hours in conversation with some of the most inspiring individuals in business and education to pinpoint the exact techniques and strategies these men and women use to inspire others to follow their vision. TFA Founder Wendy Kopp was one of them. Her story is amazing. Kopp developed the idea based on a Princeton Read More

Getting rid of the unprofitable, the time wasters, and the crazy-makers in your midst Read More

With 53% of online shoppers early technology adopters, despite constituting just 36% of the North American population - retailers are feeling compell Read More

Too often, new products are created without adequate feedback and buy-in from prospective customers. That's the gist of the popular book “The Four St Read More

More than seven in 10 online retailers send out welcome e-mails to customers who sign up for their e-mail programs.
Welcome e-mails were a good opp Read More