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Social media is being touted as the holy grail of business marketing and communications. While these platforms may bring your business some measure of ROI (if used properly), there's still nothing like traditional business networking via email, personal phone calls, and face-to-face meetings. Read More

Quora has been known for its focused appeal as it provides answers to specific questions and questions you didn’t know you had but that interest you. It is similar to a social search engine as it gives users the answers from people who are more knowledgeable about the topic. Read More

If you use another business to help with the marketing of your brand, then if you see them as a partner you are likely to get better results.Experienced and successful marketers never try and do it all themselves. Here are 7 tips to help you to get better results.

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Being the incumbent comes with many advantages. But sometimes the curse of the incumbent is that you are known and your competitor isn’t. Read More

I would advice you to use cloud computing solutions that use Internet for using the software apps. Here are some reasons why you should consider the cloud. Read More

I participated in a leadership course for youth this last weekend and walked away thinking about how every entrepreneur I know is a leader, and I usually find a correlation between each entrepreneur’s leadership skills and their relative success. Read More

More than 800 sales professions were observed in live sales meetings and were rated on 23 different selling skills. Eight types of sales people were discovered but only three groups were consistently effective in securing the next steps, moving to next stage or closing the deal. Here is a broad ove Read More

In recent years there has been more focus on price which has led to increased pressure to discount. Corporate buyers and decision makers as well as savvy consumers all seem to demand lower prices and price breaks.

What’s a sales person to do?

Here are six strategies you can implement that wil Read More

1983. The Height of the Cold War. Moscow: Incoming American nuclear missiles.

2011: Technology. Computers. Data. Is there still room for the "Human Factor?"

Let's ask the man who once saved the world from Nuclear Annihilation! Read More

I’ll be giving tips for creating a small business advertising print ad. Everything really starts with a strategy which I wrote about in the past. It is how to plan an effective advertising campaign for small businesses. What I will be discussing below are just some very basic guidelines if you want Read More