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The idea as to how to influence others in sales is seductive. The idea that you can make another person do what you want them to do, or more likely, need to them to do, is a powerful idea. The tips, tricks, secrets, shortcuts, and gimmicks that the snake-oil charlatans sell as influence is not what Read More

It has only been a short time since Foursquare was introduced to the social media world, but already businesses everywhere are overwhelmed with how little time and money it takes to embrace Foursquare's geo-location network, and see great results. Read More

With so many lions in the Business Jungle, sometimes it's just as profitable to be a scavenger! How do you do it.

It involves searching for carcasses (clients who are dissatisfied with their current employees) and moving in for THE KILL!

A lesson on surviving and profiting in the BUSINESS JUN Read More

Sometimes you need to look at yourself before deciding your salespeople are the problem. After, your people still might not be your problem. Read More

Neuromarketing is "the application of neuroscience to marketing". It "includes the direct use of brain imaging, scanning, or other brain activity measurement technology to measure a subject's response to specific products, packaging, advertising, or other marketing elements". On a more general leve Read More

The things we shouldn’t do and the hellfire consequences that follow always make for a good read, something like the 7 Deadly Sins of {insert Marketing Tactic or Business Practice}. These posts list the gotchas of implementing our plans and programs, letting us know that yes, someone else has been Read More

Social media can help small businesses and marketing consultants grow their businesses. Here are some best practices and resources for development and execution of social media initiatives. Read More

Your site might look fine on the surface but it could have many issues you’re not even aware of and this could be hurting your lead generation and customer conversion efforts. Here are five tools that will allow you to take a look under the hood and get an in-depth diagnostic view of your website. Read More

Did you ever wonder if there's a price for exclusivity? Here's a great customer service story about how one well-known business garnered poor marks for customer service by discriminating against one of the largest demographics--the poor. And yes, even the poor have money to spend, so why not consid Read More

We do some work with a large, multi-Billion dollar company.

They have a sales force that numbers around 1,500 people.

And if you asked us, we here at Dreamland Interactive would tell them that EACH AND EVERY one of those 1,500 people should have their very own personal blog.

What?

Wait… Read More