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There’s been much debate over the role and impact of social media on lead generation. However, after all the pontification it looks like marketers themselves are taking the plunge.

According to a recent Unisfair study of Technology Marketers the top emerging channel is social media for lead generation, with 74% of respondents tagging it as a priority Read More

In yesterday's blog, we covered the ways weak international business writing can destroy your brand. Now, here's a look at what can make your international communication weak along with ideas for how to strengthen it. (I get up on my soapbox for one thing in particular. Read More

Monday's post about Curing The Social Media Blues generated some wonderful comments. Unfortunately it also received a comment that was purely spam. There was no attempt from the commenter to even pretend he was participating in the discussion. The comment looked like this Read More

A slideshow for your viewing pleasure: some of the funniest, freakiest, most bizarre and most offensive advertisements in business history Read More

How to get less out of LinkedIn. LinkedIn is a great tool for networking and can help transform you job hunting and business development results Read More

Marketing blogs are the most widely read and rated on Technorati and other blog forums. Is business blogging for small business redundant except for marketing related posts Read More

Are you ready to dramatically increase profits by changing your money mindset?!!! This week Silvia Quintanilla interviews Marilyn August, a Sales and Marketing expert and author of Wealthy U. Marilyn’s shares valuable lessons about money conversations on sales calls Read More

A few statistics on the role of telephones in customer relations, what we do right, and where we fail Read More

Decision-influencers can make or break your deal. Dealing with those who would break your deal is a tricky business. But it starts by following three important rules, including not making your obstacle defensive, allowing them to lead with their vision and, occasionally, taking something away Read More

On May 10th a bug caused every Twitter account to display the dreaded “0 Followers”, causing millions of users to panic and contemplate their own “Twitter existence”. People wondered if they would be forced to start over and if they did, would they take the same approach with their profile and strategy. Now a month later, I ask you to wonder what would happen if you woke up tomorrow and found yourself with a million followers. How would you react? Would you be thrilled or would you be in a state of panic? How would you engage with your new found audience? Would you do anything differently? Read More