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You may need different social media scheduling tools for your blog vs. what you would use for a business as bloggers produce more content. Read More

In today's rapidly evolving digital landscape, businesses of all sizes and all industries must embrace digital transformation to remain relevant. Read More

The number of self-employed workers in the US has surged by nearly one million since 2016, now totaling approximately 16 million, as per Census Bureau data analyzed by Chamber of Commerce.
Many individuals are attracted to self-employment due to the flexibility it offers and the opportunity to be Read More

The media platform OpenFortune recently announced its partnership with OpenAI’s ChatGPT to generate fortune messages for their fortune cookies. While primarily aimed at providing an improved consumer experience, these AI-written fortunes can also offer inspiration, motivation, and guidance to small Read More

Influencer marketing has been on the rise for many years now, but how many marketers really understand how to use the tactic effectively? It’s not really about buzz.
A traffic boost is fine, but how often can you really reach out to niche influencers to collaborate on something? They have their ow Read More

NFIB’s Small Business Optimism Index witnessed a decline of 0.8 points in March, resulting in a 90.1 score, remaining below the 49-year average of 98 for the 15th consecutive month.
Inflation emerged as the primary concern for 24% of small business owners, marking a four-point drop from the previo Read More

Although this post takes starting point from retail industry. It is valid also for all other industries including B2B.

And you should consider yourself lucky.

Now is the best time ever to build real customer relations. Long term relations that are not solely based on new arrivals, special Read More

This comprehensive guide with actionable tips helps your small business boost profits and attract customers with effective pricing strategies and discounts. Read More

A strong brand voice is key to capturing people's attention and hearts. This ultimate guide shows you how to develop a powerful brand voice for your small business. Read More

In my many years of consulting with business leaders and entrepreneurs, I have found that all of them realize the value of communication, in spreading the outbound message of mission and goals to their team and constituents. Yet, in their urgency to get things done, many forget to focus on really l Read More