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Did you know that Facebook's sequenced ads received 87 percent more views-throughs and 56 percent more email subscriptions compared to sustained call-to-action campaigns.

"While producing a successful Facebook drip campaign requires notable time, creative input and strategic planning, the payoff Read More

Exit strategies related to startup funding are quite often misunderstood: The “exit” in exit strategy is for the money, not the startup founders or small business owners. The company brings in money and the investors get money out. Read More

Facebook has begun testing a new Facebook Buy Button that will allow customers to buy directly from ads and news feeds. As of now, the new feature is only available to a few select U.S. businesses, but others are clamoring to get in line to test the new feature. Read More

So, you have released a book or announced your latest product? Congratulations, it is a great achievement!

As exciting as this news may be for you, it would be a fallacy to believe that the rest of the world will share the same enthusiasm. Be ready for negative comments.

Bad reviews are part Read More

Startups provide business leadership with new products, services, and new revenue models, but leadership startups can only be built by entrepreneurs who are leaders themselves, and incent leadership in the team around them. Leadership which incents other people to be leaders is called “contagious l Read More

It’s estimated that about 50% of new business startups fail within the first 4 years of trading, according to Statistic Brain, which is quite a hefty number. It’s becoming increasingly difficult for new startups to survive, succeed and thrive in business, and it isn’t helped by more and more monopo Read More

Find out which are the top crowdfunding platforms and how they can help you raise capital for your business. Read More