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Two of the dominant trends of the Internet over the past decade, social media and e-commerce, have overlapped very little and without much success. Retailers have tried to cultivate communities of shoppers with similar interests on their sites, without much uptake. Plenty of brands set up Twitter and Facebook pages, only to find that marketing to c Read More

Managing stress in the workplace successfully needn't involve powerful medications. Managing stress requires taking an active role and to take responsibility for your own thoughts, feelings and behaviors. We cannot escape every deadline or every assurance, so, rather than trying to eliminate stress entirely, we need to attempt to manage stress as Read More

Do you know what the majority of business owners have as their preferred recession fighting response? Learn what it is along with what and what not to do. Businesses will be much better off for it—. Read More

Check out these photos w/c represents facts on why businesses should take social media in a serious consideration as part of their strategy. Read More

I know: You feel like you're already taking social media seriously. You're Tweeting and posting, blogging and following. You've got accounts on every site that allows you to share and you've got them all linked together. You're out there and you're social. Big deal. Read More

The Gap, once famed for its funky TV commercials, is promoting its new line of denim wear not on television but on Web advertising and social media. The new ad campaign, titled “Born to Fit,” includes no TV commercials and places a greater emphasis on Web advertising and social media — Facebook, specifically — than any effort in the retailer's his Read More

I've just read a really interesting article in PR News about how listening to and engaging in social conversations online is the key to customer relations success. I totally agree with the argument and am constantly telling my clients that tapping into potential and existing customers' 'thinking' is one of the most powerful pre-sales tools you can Read More

The Socialnomics-Social Media Blog has compiled a comprehensive list of stats from all kinds of sources to prove that "Social Media Is Bigger Than You Think." Watch the video after the jump. Read More

The key to small business finance is understanding the numbers. What are your profit margins? What are your labor costs compared to the money you're bringing in? Does your business continue to have enough money to pay its debts? From an international wine appraiser to a fast food restaurant to a theatrical lighting company, effective small, or la Read More

Ebook Internet marketing for small business, whether the ebook you create will be sold as a product or used for marketing purposes, begins with locating search engine keywords appropriate to the topic in which you are interested. To get started, Scott Brooks of HowToWriteEbooks.net has created this video showing how to use the "Ask" search engin Read More