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When you have a project, who should do the work? Do you hire a freelancer or other independent contractor, or assign it to an employee? To help you decide, here's how they differ and the potential advantages of each. Read More

Every craftsman knows that to get a job done well, you need to have the right tools.

Although there are many marketing tools that can help you get your message out there, webinars rank as the #1 tool for modern day marketing.

Webinars give marketers the chance to demonstrate and showcase th Read More

If you ever wished to have an integrated Email, Calendar, Cloud storage and Task list in one package then Moo.do is worth a look. In this Moo.do review, I take a look at this holistic approach to information management. Read More

It can’t be taken for granted that once users get to know your website, they will surely become your customers. You need to take the right steps to turn your visitors into customers. Let’s see what are the areas you can focus on to convert your visitors into customers. Read More

It has become quite common these days for couples to work together in the same office. However, it is often a big challenge for couples to maintain a balance, both at home and office. There are couples who may have met working within an office and have fallen in love and then married in due course. Read More

About 2.4 million U.S. businesses identified as LLCs in 2014, according to the latest figures available from the IRS. Take a look at these advantages and disadvantages to help you decide whether an LLC is the right structure for your business. Read More

Here are easy but powerful tricks that you can implement to help promote your expert roundup post, many from the experts themselves! Read More

Too many people are using direct marketing techniques in an inbound marketing environment. The result is often bad sales techniques, damaged reputations and a break down of trust. Read More

Viral marketing and word-of-mouth are not enough these days to make your product and brand visible in the relentless onslaught of new promotional media out there today. Innovation in marketing is perhaps more important than product innovation. Yet in the business plans I see, the marketing content Read More

A study into the uses and effectiveness of Twitter as a support channel. Is it just used to calm angry users, or is it to meet customers on their own level?
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