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Influencer marketing is extremely hard to scale and we know how advertisers and businesses like to scale things down! Influencer marketing requires daily engagement, lots of experimentation and creativity, inventing new ways to achieve results and listening to others too. It’s a diverse process... Read More

Just “having” a blog won't make a difference, either; it’s what you do with the blog that counts. To have a successful blog, you need to plan a successful blog. Here are four planning questions you need to ask: Read More

There’s a wrong way to do link-building outreach, and there’s a right way.

The wrong way is to come right out of the blue, with poor grammar and just a please-link-to-me request.

The right way is to tell your story and explain why the website owner should link to you.

But there is also a r Read More

Infographic marketing is one of the most important aspects of creating content and promoting it online. Way too many site owners and brands think that infographic success comes from just having one designed. Unfortunately, can’t be further from the truth. The fact is, without the necessary promotio Read More

The Grammar Monster doesn’t like what he sees in business documents. Let’s publicly flog the worst offenders. Read More

John Rampton of Due.com lays bare his SEO strategy for all to see:

"However, because of the nature of our business, we are having to compete with other aged brands in our industry that have been around 10 years longer than us. This means that our competitors have articles published all over the Read More

SEO is all about optimization. If you can take a successful asset that you have already developed and make small tweaks and give it a small push, you can optimize that asset for higher revenue. Read More

He started out like you and me, one man with an idea. He was a Ford Mustang enthusiast, and when it came time to shop for parts, there was only one thing Steve Voudouris could say about the shopping experience: it needs fixing.

The road from “small” to “empire” is a remarkable story in itself.
Read More

How does a clueless inventor or idea maker transition to entrepreneur without chocking up weeks of to-do list time?

Time management is one of the unspoken challenges of every new entrepreneur. At the starting gate, one has just so many things to take care of, and so little knowledge of what ste Read More

Empowering the team to make better sales should be the number one issue on the mind’s of all company leaders. Not only does it generate better profits and promote growth, but it builds morale and dedication among employees who see themselves succeeding.
There are plenty of ways to encourage and he Read More