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All the email marketing campaigns analyzed in the infographic are rated based on 3 factors. Those factors include a clarity score, an excitingness score, and an attention map score. They then analyze each email and give pro tips on what can be fixed to make it more effective. The email examples l Read More

Ever had that awkward moment when you see an advert and go ‘Oh no, guys, just no’? Sometimes, negative marketing campaigns can deliver great results, though often it’s met with controversy and condemnation. Marketing might be all about getting it right, but these are five campaigns that failed mise Read More

As a business advisor, I have too often seen technical entrepreneurs get a product or service off the ground with ease, but then struggle mightily when their business reaches a couple of million in annual sales, or the employee count grows beyond a handful. It’s at this stage that the job changes f Read More

Many employees use buzzwords at work. While they may think using these phrases will make them seem smarter, it is actually the opposite.These phrases are often annoying and meaningless. Also, they may hurt your credibility at work. If you want to move up the career ladder, you should be careful abo Read More

If you want a large team of enterprise developers to collaborate effectively, you need to find a suitable place to host your code. Choosing a repository hosting service might not seem like a big deal. But the repo host you choose can have serious consequences for your developers’ productivity and a Read More

Want to be great at search engine optimization? Columnist John Lincoln believes that this requires more than just deep SEO knowledge -- it's about building good habits, too.

If you want to be a successful SEO, it’s a great idea to imitate your peers who are ranking sites and making their client Read More

New hyped up hot and trendy games is not a sustainable marketing strategy for Hotels. This is What Happens when Pokémon GO becomes a Hotel Distraction. Read More

There is a lot of talk about the Power of Positive Thinking. Which is all well and good, but we should spend a little time, thinking about the power of negative thinking. Read More

I’m going to share with you a practice that I’ve build into my daily rhythm.

You can listen to this episode in the player above or here on iTunes.

But before I do – a couple of quick pieces of house keeping. Read More

I’ve been blogging for longer than ten years. Ten years! And I haven’t quit. That’s a long time. I’m not trying ... Read More