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For any size enterprise, perhaps the best way to enhance productivity is to establish targets and find creative ways for people to reach these. Here is where gamification comes into play. Read More

A few months ago, I showed you how Karen Dietz curates posts on Scoop.it. The article was so well received that I decided to turn the idea into a mini-series.

This time, I went for a different example: a roundup. This form of curation consists in bringing together a series of related posts in an Read More

There are countless infographics and blog posts around the web that claim to know the perfect time you should publish on social media.

But, most of these have a fatal flaw - they're based on someone else's data, not yours.

So how can you find the perfect time to publish?

This post covers Read More

When navigating online, you’ve probably seen that many of your competitors are using Pinterest to promote their business. So, you decided to also give it a try. After you’ve opened your Pinterest profile; optimized it with a great photo, concise bio and your website link; you then upgraded it to a Read More

There are three main types of startup funding available, and each comes with its own benefits and drawbacks. No matter what your idea is, one of these options is likely to be a perfect fit for your new business’s cash needs.
http://bit.ly/1ejOVoG Read More

We spoke with branding guru Mark Di Somma about the importance of building a brand with a purpose. He gave 5 questions that every entrepreneur must ask themselves in order to discover what their brand’s purpose is. Read More

Content marketing is obvious. If you’re here reading Small Business Trends, odds are that you’re engaged in content marketing.
Your websites, apps, and updates probably try to offer something of value — information, humor, tips, advice, how-to instructions, or even well crafted opinion — that peop Read More

Nearly all brands whether big or small are active on Twitter, Facebook and other social media channels. However, most brands do not have a dedicated customer service handle on their various social media channels. Having a dedicated handle that is strictly for customer service has shown to improve r Read More

We all want more time to finish our work, handle uninteresting tasks and check off items from our ever expanding to-dos. The problem is the day is no longer, and our responsibility is ever growing. Read More

Checklists are an online marketer’s best friend. By creating a set of rules to help you focus, a good checklist can allow you to write more creatively, faster and with less editing.

And today, I’m pleased to share my personal blogging checklist with you. This 26-point set of marketing guidelines Read More