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The second in a four-part series called The Content Guide; learn to write to your core niche while appealing to fence-sitters at the same time. Read More

Digital media is changing the way we act. And hold on to your hats folks because how we act is also influencing digital media. As I’ve explored throughout this digital literacy series, much of social media’s popularity can be linked to its ability to fulfill some of humanity’s basic needs. Read More

A blog will bring more people to your website. A lot more people. And you definitely want more people on your website. Here are three specific ways having a blog adds value to your organization’s website. Read More

Marketers need great subject lines to compete for mindshare in the inbox. Looking for a great subject line? Make sure to mind these eleven tips from Focus' Craig Rosenberg. Read More

Unilever owned irreverent male body spray Lynx (known as Axe in many markets) taking advantage of the well publicised activities of Prince Harry in Las Vegas. As story of what happened and the naked images taken of him in his hotel room partying playing strip billiards with a group of ladies was ap Read More

What would your customers think of your sales training? That may sound like a strange question to ask, but it is important. The recent experiences of a buyer who sat in on a sales training workshop explain why. Read More

We here so often that people want to fire their bosses and strike out on their own to leave their dreams. Well what are they talking about? That's scary stuff!

It takes a very unique type of person to be able to step up to that challenge, so what inside of you could get you there? Or Read More

As small business owners, many people work from home. I've outlined 5 tips you can use to help make your work-at-home time more productive and help you get more done in less time. Enjoy. Read More