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In the corporate world, and for many consumer electronics brands, blogging has also become an essential component of a social media strategy – and with good reason. If you’re not already blogging for your company, here are five great reasons to log on and get started. Read More

Lead scoring is an effective way to prioritize leads and determine if a lead is sales-qualified. Learn how to start managing your leads using marketing automation. Read More

Millions of people flocking to such social media sites like LinkedIn, Facebook, or Twitter, social media has become a major recruiting tool to finding top-notch talent for your small business. Read More

Tips on how to use social media for customer service. Engage, monitor, and solve customer issues as complaints are raised. Read More

While it might be easy enough to understand how B2C could use Pinterest to showcase their products, figuring out how to use it for B2B requires a little more thought Read More

Today “gamification” can be defined as incorporating game elements into every-day, non-game activities. We've seen plenty of success in this notion with such companies as Foursqaure, but how can you leverage it in your small business? Here are a few ideas. Read More

Many online rating tools are hooks created by service providers to get you to sign up for their services. How do you know if you can trust them or not? Read More

It’s not easy for all small business owners to give back due to tight budgets, but there are clever ways to show your support without coughing up large sums of money. Find out how your small business can become more philanthropic within its local community. Read More

Today is the first day of spring. So why not celebrate by doing a bit of spring cleaning around your office? Here are a few tips to help you get started. Read More

Most bloggers under estimate the benefits of going to the effort to write a guest post on someone else blog, as they feel that the content that they write should be placed on their own blog. Read More