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August 24th, 2001. A jumbo jet with no power or controls over the open ocean. 150 miles from the nearest airport! The laws of physics say landing is impossible. Certain doom?

It was a historic, miraculous episode which has many lessons about having a "Plan B" in BUSINESS for when things stop goi Read More

This is a very important question for business owners wanting to attract clients to their products and services, or put together a marketing budget. This question can probably be aligned with a similar question – How long is a piece of string? When it comes to determining the cost of marketing or Read More

If you want to maximize the value you generate from having acquired your new dream client, then maximize the value you create for them. Read More

Paul Caswell is the founder of WeaveThePeople.com and is currently landing big name clients like Comcast and pharmaceutical companies. Watch my interview with Paul to find out how he “lands and expands” these big name clients! Read More

Everyone seems to agree wit the old statement: "Nothing happens until a sale is made". So why do "experts", seem to overlook sales and it's role in small business success? Read More

Promoting Your Small Business on LinkedIn: This episode of the Small Biz Blastoff podcast offers five tips for promoting a small business on LinkedIn. Read More

Starting a business is only half the game, what happens to the business after it is started is of more importance. There are many reasons why startups fail and some can be corrected and some can't. Read More

Oh the joy of being on the leading (no, make that the bleeding) edge of technology. Earlier this week, I started a Facebook Group. Before I went off ill-advised, I read everything I could from the experts in the blogosphere about Facebook Groups.

I immediately realized that Facebook had done it Read More

I have been on Twitter for about 1.5 – 2 yrs now and in all that time and not once have I tracked a tweet to see how well it did or how many clicks it got or anything like that. Read More

The annual planning process is the time of year when pharmaceutical sales executives are asked to justify the cost of their sales force. In light of lost revenue with products going off patent, changes in formulary coverage, and evolving decision makers, sales executives are tasked with difficult d Read More