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There are certain obvious things which we all know. We get references, we look at experience, we look at their work, we make shortlists, look for proposals and meet with candidates. We all also know that, no matter how careful we are, this process is far from fool-proof. Read More

First you should be aware of it from the clients and influencers to begin getting a perception of the type of information they are trying to find online. You need to then overlap the data with content distribution platforms: blogs, Twitter, LinkedIn, Facebook, Google + User Forums, etc. Within the Read More

Depending on the size of your e-commerce site, properly optimizing it may look like trying to climb Everest in flip flops. A lot of e-commerce site owners are intimidated by all the work that goes into properly optimizing a site, so they put it off and put it off until their site begins to suffer b Read More

A press release is still one of the best ways to reach the media to gain publicity. However, most go straight into an editor’s trash bin because people make the mistake of sending poorly constructed, self-serving releases. Read More

Google+ is the new social network launched by Google. It's the fastest social network to take off in history, with over ten million members just a couple months after launching. It already has over a billion page views per month. Read More

User-friendly, cost effective mobile payment technology is about to enter the market. How can you prepare? Read More

8 Powerful, high-impact, and highly effective Techniques to keep in mind when running your own Email Marketing campaign. Read More