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When it comes to social media, the B2B and B2C segments are similar and yet very different.

Similar because companies in both segments often jump on the social media bandwagon with non-existent strategies and high expectations.

They are also different due to their audiences. In the B2B space, Read More

Every new year can be challenging for all small businesses as plans are made for the future, especially plans that center around finances. At Wasp Barcode, we continue to hear from our small business partners that industry-wide metrics, specific to small and medium sized business, are difficult to Read More

Mid-sized businesses know they have to carefully allocate resources to make sure their business can turn a profit and yet many aren’t sure if investing in inventory management software is the best way to use their capital. According to the State of Small Business Report, 46% of SMB’s with 11-500 em Read More

QR codes have become an effective tool for advertisers and companies because of the smartphone. Customers are able to connect directly with a company’s message or be taken directly to a website by simply scanning the code. Additionally, the simple barcode can be scanned into a variety of smartph Read More

You don't need lots of money to build an effective Web presence for your business. Participate in this free webinar sponsored by domain name provider Verisign and hosted by SCORE. Small Business founder and CEO Anita Campbell shares insights for how to get your business online. Read More

The way people search for products and the devices and mediums they use to find them are constantly evolving.

In this article, I take a look at five key areas of focus for 2015, plus two areas you shouldn't worry about too much. Read More

Consuming honey may be an enjoyable activity, but gathering it certainly isn’t. Extracting honey from beehives has traditionally been a complicated and sometimes dangerous process.
But now an Australian beekeeper and his son are aiming to change that process. Their product is called Flow Hive. The Read More

Want to save the world, but still run a profitable business? Maybe you’re unsure what kind of business to start, or worried your company name is hurting your business. This week on Bplans, we covered these topics and more. Read More

Today’s savvy buyers demand instant information and more online interactions, and as a result, the role of the sales person is evolving to meet these needs. This post reviews three top trends impacting sales and what small businesses can do to successfully address them. Read More

In the second installment of Wasp’s interview with Gene Marks, best-selling author and columnist for the New York Times, we continue with the last two trends small businesses should consider as they work to grow in 2015. Small business leaders’ expectations are high for the new year, and, althoug Read More