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It used to be (a year or two ago) that whenever I went out to a party or networking event, I was never without new friends asking me about social media.

After I explained what I do everyday, people seemed to line up to talk to me about the best social media marketing tips for their business... Read More

Do you need more leads? How about conversions?

Yes, these are rhetorical questions. Every business needs more business!

Optimized landing pages - whether for direct sales, lead generation or relationship building - increase conversions. Hosting landing pages directly on your website increases Read More

Growing your business online is challenging, however, if you are following the best online marketing strategies and you are using the best tools, you are well on your way. A great online marketing strategy will help your business get more traffic, leads, and customers. Following the best online mar Read More

Like many individuals, I took dance classes when I was younger. I studied ballet, tap, jazz, and modern dance for close to 20 years. I even taught dance classes, too. While I’ve been away from the ballet barre for quite some time, I recently found online ballet videos that provide a great workout o Read More

Many business people have a difficult time in dealing with rejection and failure.

The key is to know how know how to get past the setbacks. Here are some suggestions on how business people can manage their fear of failure in business. Read More

I’ve always said that startups are all about execution. Sometimes I encounter self-proclaimed entrepreneurs who have been “thinking” about a concept for many years, and haven’t started yet. Some of these may be visionaries, but none are real entrepreneurs - yet. Elon Musk has built several innovati Read More

Imagine if you had the ability to combine your site’s SEO data with Google Analytics Page Level Metrics, a lot of interesting opportunities would open up.

We decided to give this a shot by leveraging the newly released Dimension Widening Feature in Universal Analytics. Read More

Forums are a great supplement to your digital marketing venues, whether buying ads or posting helpful information in them, you may be surprised how viable they are for small business content marketing. Read More

A compilation of facts and figures about good old email marketing to help with your business, and top 10 email marketing stats marketers should know about. Read More

Vocus, a marketing software company, has made this cool visual guide for marketers on social media, identifying the biggest trends to be aware of in 2014. Check out the infographic below.
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