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Everyday, you fight a battle. You spend your day competing with the internet, emails, texting and voicemails in an unfair battle to capture your reader’s attention. According to StatisticBrain, the average attention span is eight seconds. Eight. If the average adult listens and reads one word per Read More

We all make mistakes. It’s simply human to err at times.

Mistakes in your marketing however can not only cost you money, but cost you your rep as well if you aren’t careful.

They do say knowledge is power though, this post is intended to address some of the mistakes you very well “could” be Read More

B2B telemarketing is getting more and more challenging in time but one should not lose hope. Here are 4 guidelines to follow to improve your campaign. Read More

Here is another must-read for every marketer. If you constantly find yourself sitting on your butt and doing nothing, then you may need to push yourself a little bit. Luckily, that is exactly what this book does. Read More

Sometimes, it is not that good to raise your prices. Sure, you may have a lot of customers at the beginning. But you have the understand the implications of constantly changing your prices. Here is an article that can accurately explain that to you. Read More

I’ve found that iPhone and Android apps can be the difference between an at-home business becoming a great success or a massive failure. Check out a few of my favorite apps below: Read More

Tumblr offers some cool utilities to small business owners looking for ways to expand their digital marketing efforts. It certainly bears investigating for business owners who are serious about dominating their digital media space. Read More

Is content really king? No, I don't think so. I used to think that content is king, but not anymore. Read on to learn more why. Read More

As a sales professional, you hold a lot of responsibility within any company, you tend to be the reason why collectively the company hits new profit targets and ultimately you’re a key ingredient for the growth of the company. The sales metrics matter to you, they matter a lot. Read More

Here's a crash course for getting your new customer service agents up to speed on what constitutes good customer service and what it takes to make it happen.
Read More