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This is a common question and can be a challenge to work out. These days you have an abundance of marketing tactics to choose from and it is important to make your choices wisely. After all, who has an endless supply of time and money and not get the results desired. Read More

What is one tip you have for running a successful campaign using Kickstarter?

The following answers are provided by the Young Entrepreneur Council (YEC), an invite-only organization comprised of the world's most promising young entrepreneurs. In partnership with Citi, the YEC recently launched # Read More

Do you have "superfans" that share your posts, promote you whenever possible, and actively seek to make your product or service better? Here are eight ways to show your appreciation. Read More

With hundreds of mobile finance and accounting apps to choose from, it can be challenging for business owners to know which platform is best suited to their needs. While most mobile finance and accounting apps for Android offer basic features, like invoicing and expense tracking, business owners ma Read More

Looking for keyword research tools to help with a search engine marketing campaign? Read this guide that offers detailed write-ups on almost all keyword research tools that are out there to find out which tools best suit your small business. Read More

The slow pace of the summer months can help business owners catch up and take stock of the state of their businesses. Read More

Those job candidates you write off as "over-qualified" are the smartest, most seasoned and productive workers you will every find. They will accomplish more in a 40-hour work week than a young green-horn will do in a month. And to top it off, they will work for less pay. Read More

What's one thing most business owners overlook when launching a new website? The following answers are provided by the Young Entrepreneur Council (YEC.) Read More

Don Draper has left the building is an announcement bound to dismay any woman with a pulse, but it should hearten marketers.

That’s because Don Draper represents the old school of marketing, said Tom Fishburne, CEO of Marketoon Studios, at Integrated Marketing Week earlier this month.

In the Read More

Facebook boasts the largest user base of any social network, so if your business doesn’t have a solid Facebook presence, you’re simply missing lead generation opportunities. Learn how to get your Facebook page back on track for success from Marketo's social media manager, Jason Miller. Read More