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By Cristina Rennella

One of the biggest mistakes I observe day after day in entrepreneurships that are taking their first steps, is based on investing their extremely limited resources in advertising in order to generate their first clients and, consequently, future “possible” revenues. Read More

In order to have a strong, successful business and online brand, process is key. As a relatively new medium, content marketing can be a tricky process to pin down. Here's a graphic that will inspire you to take your own content marketing to a whole new level following this tried and true process! Read More

It seems like everyone wants to be an entrepreneur and get rich these days. As a business mentor, I sometimes feel besieged by people begging for my view and support of their latest idea. In reality, I like most ideas, but I have to tell them that the real challenge is taking the inspiration from a Read More

Looking for Home Business Ideas? I’ll be honest with you, it’s highly unlikely that you’ll Get Rich Overnight, unless of course you’re superhuman with magical powers Read More

There are many types of inspirational leaders and you can follow different examples. How to inspire staff and employees all depends on what you mean by “inspire.” Essentially, the main purpose of inspiration is to get everyone pulling in the same direction in a cooperative fashion. The direction, o Read More

Leadership means more than you think. It goes beyond simply managing others, and involves the coordination of many separate aspects of your character and training. Here are some ways you can promote it within your small business. Read More

At long last – we have made it through the winter! However, this also means spring cleaning, and a whole host of issues that are just waiting to suck up your time. Automating your productivity apps can make you more efficient. Learn how you can have more time in the sun and less time in the office. Read More

When it comes to building your brand, managing your online reputation at all times is essential. When someone posts information about a company online, bad or good, it can quickly reach consumers who have never heard of the business. Read More

Many local business owners say they still rely on word of mouth. Now that word of mouth is online, businesses need to be, too. Read More

After someone buys something from your business what do you do? You could try to upsell them but not everyone likes to do that. Watch this short video to discover a fabulous alternative is to upselling.

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