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Social media can be both fun and frustrating for new people as well as seasoned folks. How to increase social media results including how to stay focused and on target with your efforts. Read More

If you're using Twitter or LinkedIn because everyone else is there, you won't see the success you want. But if you develop a strategy for what you want to get out of social, you'll find new followers and customers. Read More

The IRS reports that around 60 percent of taxpayers turn to tax professionals when preparing and filing their returns. Here are 4 signs that your tax preparer might be shady. Read More

The growth of the Internet has changed B2B buyer activity.
So you need a way to determine which leads are ready for Sales, and which need to be nurtured. Read More

Interviews are like market research; they test what people think they want. The better measure is what people will actually buy, or do. Rather than simply interview candidates, simulate the culture and demands of the job, for their benefit and for yours... Read More

Take a note from this fast-growing startup and focus on the things that will make the biggest impact in your first few years of business. Read More

You work really hard to get visitors to your website but are you making the most of their visit? Website optimization should be a big part of your business. Odds are you spend a fair amount of effort in generating traffic but are you really investing in user experience once they have arrived. If yo Read More

Certain steps are required in order to separate your brand from the pack. The only thing is, most B2B brands aren't willing to take them. Read More

Xurmo Technologies has developed several application itself that work on TURF Ai. These applications enable advanced analytics and operational recommendations. Read More

Interaction with users can help drive product decisions, but getting from conversations with users to tangible customer data can still be a big mystery. Here are three steps for getting from a casual, interview-esque conversation with a handful of target users to concrete survey results about the a Read More