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Google is making their push to swap everyone from Classic Analytics to Universal Analytics. This means most of us will be faced with a decision: upgrade now and get used to the system or out it off as long as possible. Before making the decision, find out exactly what it means... Read More

No, it won't be the Federal Reserve or government programs that help restore the economy. In case you had any doubts, FUBU founder and Shark Tank investor Daymond John says entrepreneurship will do that. According to John, 95 percent of the new jobs in the U.S. between 1985 and 2005 were created by Read More

Though the general concept behind influencer marketing is nothing new, formalizing an influencer marketing strategy within an organisation and measuring its value to the company can be a daunting task. Read More

The most important consideration when it comes to successful marketing isn't your "hypnotic" copywriting ability. And it isn't the quality of your call to action either. In fact, the most important consideration when creating a marketing campaign is kind of a no-brainer. So why do so many business Read More

To figure out how social media can help your small business,you don't need to look far. Just examine how bigger businesses like prestigious tech company IBM is using it. Social media helps IBM employees gather customer feedback, innovate, share the company's expertise and their own and more. If IBM Read More

Can you imagine that a food company can make it big with just the use of Facebook? It is possible. Here's how another company made it big with the help of social media. Read More

Here is a quick look why small business owners are not that friendly with the President. It seems that it has something to do not only with ideology but also with demographics. Take a look at this interesting article to know more. Read More

Here is a new complaint for Dell. It seems like their newly released machines have this stench that's hard to bear. Read more about this unique story here. Read More

It's hard for many small-business owners to concede to flex-work hours. But if you don't reconsider, studies reveal that you may lose your best talent.
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MailChimp's post about their subject line research.

Most people quickly scan the subject lines in their inbox before deciding which messages are worth their time and attention. With so much pressure on the subject line to entice the potential reader, we thought it would be interesting to see ho Read More