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The old notion of lining up at the cash register could be a thing of the past, with mobile POS (point of sale) systems. Could we now be given surprise rewards and impromptu discounts, even as we are trying on clothes in the fitting rooms? Read More

Engagement events are individual activities performed using specific social networks, sites, or applications. One tweet is an engagement event, for example, so is posting one comment, or a vote for a post on BizSugar. Read More

By Amber Alvi

Nobody can deny the importance of a strong online presence. In order to do well in the real world you need to have a strong online existence as it is crucial for your future growth. Although the concept of e-commerce is relatively new, it has greatly influenced the manner in which Read More

By JT Ripton

So you’ve just on boarded a new client for your marketing firm. They’re a startup that’s spent a great deal of time and effort building the foundation for their business, but they’re still struggling with determining the target audience for their marketing efforts (and subsequently Read More

By Kellie Conway

Starting your own business may be the most logical decision you make. While the benefits of regular, full-time employment (a steady paycheck, healthcare and more) are comforting, many professionals like you decide to work for themselves after years of accumulating and honing the Read More

By Brian Neese

As one of the most recognizable social networks in existence, Twitter is known as a must-have for nearly any type of business. It is one of the top three networks, where Twitter, along with Facebook and Google+, make up the major social media networks in the United States.

Worl Read More

In this post, I show you 5 free traffic strategies you can use to drive buyers to your money making campaigns. Read More

Part two in a series on holiday marketing for small businesses. This post focuses on writing your holiday marketing emails for your small business. It's a follow-up to our "Procrastinator's Guide to Holiday Promotions". Read More

The season now signals the transition from swimsuit to sweaters. And for the e-tailers, it marks the ramp-up for the biggest online shopping season of the year. It is the Christmas frenzy now. Read More

Have you ever considered using social media as a way of getting more leads? If you’re already using social media for your business, either to get more engagement, more traffic to your website or to raise awareness of your brand, why not also make an extra effort to also get more leads out of it? Read More