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What will you do if a customer charges back his payment? Well, here's an infographic that discusses the nature of a chargeback. From here, you can formulate some strategies on how to counter this when the time comes. Read More

Do you really know what ROI is? Well, there's only one way to find out. Read this post and get to know if you really know what ROI is all about. Read More

Stuck on branding? Here are some ways on how you can promote your brand and make it stick. With this, you don't even need to resort to repetition. It is just a matter of doing it with style. Read More

Last month Nadia explained why it’s so important for you to incorporate affiliate marketing into your lead gen strategy. Today, she wants to explain what to do after you start signing new affiliates. As an Account Manager, you should always try and help your affiliates optimize your campaigns. By e Read More

Yet, one of the biggest impacts on social media strategy thus far was just released in a new study from Econsultancy.

Read on to discover the #1 way to ensure your social media strategy will fail--and how to avoid it. Create a social media strategy that succeeds and shines.
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The concept of marketing to teens is nothing new. However, mobile technologies have magnified the teen trends in marketing. Read More

We all need to relax at times. You don’t always have to be doing something productive. However, if you really want to kick your productivity into high gear, turn off the Internet. Read More

Discover how Harry Potters’s bravery and agility sets a powerful example for marketers, and how to apply his remarkable success to your small business marketing tactics. Read More

If any of the following words apply to you — freelancer, free agent, contractor, independent contractor, consultant, or self-employed — then we need to talk. Read More

If you have a startup and need some marketing advice, networking time or just want to share expertise, here are nine startup marketing events to check out. Read More