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The Pied Piper of Hamelin is a fabled wanderer bewitching the denizens of Earth by playing his magic pipe. This musical nomad is a nostalgic character that weaves the tale of being a magical musician on a journey. This musician just so happened to also be an influential master of marketing. Read More

Channel partners provide additional “reach” without the overhead of an internal sales force.
Implementing a partner relationship management (PRM) system for managing an indirect sales strategy from the beginning will pay off in the long run, especially when it’s time to scale the channel. Read More

If you want to improve your organisational results, you can only do that by improving the performance of the people who work there. If you improve staff performance, then organisational results will improve. If you don’t improve the performance of the staff, then the results won’t get any better.
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by Urmas Purde. In companies small or large, a manager has 7 very different roles from the perspective of his or her team. This is not to say that a manager has to do the job of seven people. But what is required of each manager is broadly knowing what the different roles are and the ability to mak Read More

Clients that understand your value are lifetime clients, knowing you will provide the service with the services. How do you communicate value and your pledge to service? Read More

New to SEO? The Free Beginner's Guide to SEO has been read over 1 million times and provides the information you need to rank better. Read More

College career fairs are a great way to connect with companies and start your job search. College recruiter Chris Woolery offers 5 tips to maximize the event. Read More

Normally I'm not one for rants on pop-culture issues, but today I have an excuse: test-driving Medium, a new content site created by Twitter founders Ev Williams and Biz Stone. Love the clean interface and simple editing tool! Read More

Content is the stuff that makes internet what it is. Now, there are many definitions of what people actually mean by “content”. For the sake of this post, however, content is the stuff that’s spread out on your web pages — the words, the pictures, the videos, and all the crazy combinations and form Read More

Emails Dazzle Readers
Do you want your emails and newsletters to dazzle your readers and get opened? I found this infographic that may teach us how to have that happen before we send that next email. The fourth quarter of the year is most important if you are selling online. Last year alone 144.8 Read More