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Brands are investing more on mobile to reach their customers, especially younger demographics but this is a different world than the web, requiring different methodology and metrics. Mobile offers targeted reach, but it is essential to track performance and optimize campaigns for the best returns. Read More

One of the rules of thumb that has been in existence for a long time is the idea that you should plan to need around 75% of your current income in retirement. But will our expenses really go down? Read More

The wrong setup for your retirement portfolio could mean thousands of dollars lost for your retirement. Here are some of the 401(k) pitfalls that can lead to an under-performing portfolio: Read More

Tax season will be here again before you know it. As you consider what’s next for your home business taxes, think about whether or not you have an employer identification number (EIN). Read More

On the weekend I was looking to buy some new furniture for our house, and paid a visit to the local Furniture Superstore. After finally deciding on what we want to buy, we approached the nearest sales guy to discuss purchasing terms. Read More

Business owners typically get so caught up with the day-to-day running that they forget the need to market their products or services to continue to bring in new customers or clients but just continue to market their store name. This article reveals where you must focus your marketing efforts on. Read More

The economy is recovering. However, things are still very much challenging for small business owners. Access to capital remains on the top of the list. Read More

These 4 technology entrepreneurs found success at a young age. Find out their stories and how they made their tech fortune. Read More

10,000 of active engagement makes one a master of their craft, allowing them to complete their apprenticeship. How close are you? Read More

A model for refining your business idea, in order to value the efficiency on the market, checking your Business Model and testing the Value Proposition of your Startup. Read More