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There is without a doubt one boss that I have had in my marketing career that I would call out as the very best boss I ever had. Partly as he was so exciting, inspiring and technically excellent, but also he taught me some key principles about what makes a great leader and boss Read More

Today I was reading a white paper from comScore called US Digital, Future in Focus 2012 and the stats are amazing. They cover all aspects of online behaviour, some of which I have listed below: Read More

Trying to find the best tool to make a website can be a task in itself, but here are five recommended site builders (WYSIWG) for you to look into. Read More

One of the most important questions any company or brand should ask itself is: if your company went out of business, would anyone really notice or care? Read More

What if your small business could monitor the needs of your local community in real-time for services and products you provide? Imagine getting a text message when a local person or business posts that they would pay X dollars for your services/products. With Zaarly, this is now a possibility and c Read More

This week I got the opportunity to talk to Niall Harbison from social media agency Simply Zesty about the sale of the company and the success of their blog. Read More

While it might be easy enough to understand how B2C could use Pinterest to showcase their products, figuring out how to use it for B2B requires a little more thought Read More

If personal brand is so important, how many of us are actually evaluating what our name is associated with? Equally, have you identified what you want your name to be associated with? Read More

A description of why personal brand is not a direct replacement for personal achievement. Read More

The Secret Garden Centre tells me about moving to Ireland, views on Facebook and how Pinterest has become their second biggest referrer in a short space of time Read More