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Social networks have exploded in recent times, and marketing experts have followed suit, seeking to make the most out of the massive reach and connection potential of these new platforms. And there's a lot to like about social media marketing. It’s cheaper than most forms of traditional outreach, a Read More

This guide is for newbies who are new to blogging and experienced bloggers who wish to bring their blog one step further.

Starting a blog is dead simple.

But mastering the art of blogging is another story.

What you will find in this guide is a blueprint that takes you from zero to having a Read More

In this episode of Ms. Ileane Speaks Podcast, let’s explore some ideas on how you can monetize your content – let me rephrase that – how can you make money from all the “high-quality” content you’re creating for your audience, so you can keep the lights on! This podcast is all about helping you fin Read More

Video content has experienced a dramatic growth over the past two years. This fact is not surprising because this channel has many advantages to deliver information to a potential customer. Let’s review what preferences video content is able to give to online stores. Read More

Social media is taking over the world. There are 1.49 billion monthly users on Facebook, that are active users. That’s just Facebook, and not considering all of the other social media sites that are showing popularity online and on mobile media.

In a recent post on 2016 social media trends, stat Read More

SMAC stands for Social, Mobile, Analytics, Cloud. Let’s look at SMAC’s components in more detail and how you can use them to obtain information on your customers’ preferences and buying habits and put it to good use. Read More

One of the biggest problems for SMEs is brand recognition. Without it all of your other marketing channels are weakened. Print ads, AdWords, Facebook and direct marketing, all off these will be looked over and often missed completely without some level of brand recognition for the viewer. But how t Read More

Whether you own a small auto dealership or are trying to sell the company van, there’s no way to ignore online and mobile marketing these days as two critical channels for connecting with customers.
According to the Bing Ads Automotive Insights for Digital Marketers report (PDF) conducted by Accen Read More

Ryan Steinolfson (pictured above and with Darcy Kempton and Alex Khan at the bottom of the page), also known as “Periscope Ryan”, is a business and branding strategist, digital marketer, public speaker, action sports enthusiast and live streaming “gadget guy.” Small Business Trends first met Steino Read More

In this post, I’m going to introduce you AdNgin, a solution to boost AdSense revenue and optimize user experience through continuous testing.

I also report my case study, where I used Adngin to increase the Adsense CTR of my niche site by 400%. Read More