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Here are 10 tips to keep the content flowing and 21 actual content ideas to save yourself some thinking time. Read More

Here's one: if you're going into business for yourself, consider marketing to the people who will give you money, not the people doing the same thing as you. Once you've decided that you're going to make a business out of your ability to blog and tweet and navigate LinkedIn, let's be clear: your customer isn't me. Your customer is someone who does Read More

Don't think there is still a need for salespeople, ask Circuit City? Read More

Amid all the gloom out there, a new survey actually points to some positive signs for small businesses — and for those people thinking of hanging their own shingle for the first time. Payroll administrator SurePayroll, which conducts a monthly survey tracking small-business optimism and hiring trends, found that small businesses increased their Read More

Read here for sales success principles to live by. This article gives the top 9 reasons salespeople succeed or fail in this tough business, and even tougher marketplace. Read More

Negotiating the price is what happens when you haggle at a flea market. Negotiating a deal is what happens when the representatives of two companies come together to decide how to make each other more successful. To make this point, here's Brian Dietmeyer, CEO of the sales training firm Think! Inc. discussing how to negotiate beyond the level Read More

Your web site's bounce rate may be a significant factor in your search engine rankings. If the bounce rate on your site is high, you could end up with lower rankings in the search engines. Correspondingly, lower bounce rates may actually offer meaningful ranking boosts. Read More

Here is an updated tutorial on Buying Business Leads containing a list of service providers offering raw materials and additional qualification services to help marketers launch and manage their lead-generation campaigns. Read More

Conversions come in all shapes and sizes: clicks, calls, sales, online, offline, and many, many more. The only problem with these conversions is that most advertisers still lack the ability to find out what their conversions are or where they're coming from. Read More

Want to get more customers to your web site? Best-selling author, Scott Fox, lays out his "Distributed Engagement" theory of online marketing that can boost your sales. Learn why you should reach out to customers online where they already are - Facebook, Message Boards, Online Communities, Twitter - instead of hoping and waiting for them to Read More