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Everything is going social! Social engagement has become the pinnacle of online marketing. You have heard it all! But, are you prepared for the onslaught of viral messaging?

Many websites have the concepts, have the notion but the wagons aren’t circled.
In this article I am going to tell you ho Read More

The first step to building a profitable blog is to choose the right niche. Choose poorly and you may never reach your potential. Read More

Is your small business struggling along with outdated hardware and software? Then you might be in danger of getting trampled by your competition. According to the new Spiceworks report The State of SMB IT, small and midsized companies are ramping up their IT budgets significantly.
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When we talk to our customers about marketing to military personnel, one of the things that we point out to them is how effectively the military community uses, well, communities. Read More

As time goes by more and more new avenues for promoting your business emerge: social media, webinars, youtube – but as we incorporate these new tools into the marketing arsenal, we don’t want to forget about some tried and true promotion options. One of those oldies but goodies is the oft forgotten Read More

Getting ahead in one’s career, which is not just if you work in an organization, should be the aim for all of us. Whether you own your own business, are a contractor, a stay-at-home-parent, or work a 9-5 job, your focus should be on moving up and getting ahead. Read More

Sports are all about Influency. And It's seeing the business change in front of you lets you keep Influency Front and Center as you build a marketing presence. Read More

Online reputation management is critical in a time when more and more customers, employers, potential dates, and others will ‘Google’ a person or a business before engaging with them to any degree. People tend to want to understand the good and the bad of those with whom they are consorting, and ne Read More

Over the years I've seen others make the same marketing mistakes but for different reasons. Here are a few. Read More

The 2013 Nonprofit Engagement Data Management Study was based on survey responses from 244 nonprofit communications and fundraising professionals. Here are a handful of eye-opening results from the study—and what they mean for your organization. Read More