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One way to start focusing on creating value is to meet the different needs of a targeted audience. Getting original content organized along with categorizing the different areas of the business being promoted is a good first step to meeting the unique needs of various business audiences Read More

One of the simplest questions I get from aspiring entrepreneurs, and ironically one of the hardest, is “How do I start?” I want to tell them to just start anywhere, but I realize that most have no idea where anywhere is. They just aren’t prepared for the life they want, and are really asking me how Read More

A new webinar “What is Digital Knowledge Management and Why Should Small Businesses Care” from online brand management company Yext contains all the information you need about digital knowledge management and why it’s a strategy you should be deploying for your own business. Watch Webinar Here! Read More

Videos are mostly the preferred form of entertainment and have taken over the internet by storm so riding this trend is a smart move. You may be good at creating good Youtube Videos but unless you promote there is no meaning to it and it will not reach to the masses. In this post, we share 6 ways Read More

Those who think logically and rationally often thrive in the technology arena, but analytical thinking can also hold us back. Here's how to develop more innovative thoughts and think more "irrationally" to find new ideas and solutions.
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As a business advisor, I have long been surprised by the large number of industry stalwarts, including Blockbuster, Kodak, and General Motors, that have been dealt major setbacks, or even total failure, by upstart young companies, with a fraction of the resources or industry experience. The stalwar Read More

A searcher's first impression happens on Google's SERPs, not your website. In this Whiteboard Friday, Rand takes us through the inherent challenges of reputation management SEO and tactics for doing it effectively. Read More

Your work and personal relationships would benefit if you improved your style of communication. Please check out these four strategies you can use straight away, to be a better communicator and gain more co-operation from people around you. Read More

How to prioritize when everything seems to be the #1 priority? Well, here’s a prioritization process to help you in such a situation. Read More

Small business owners wear multiple hats to take care of hundreds of tasks on their plates. These productivity tips can help you get more done in less time. Read More