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Facebook Advertising is one of the most effective online advertising platforms today. Unfortunately, most people create poor performing campaigns that fail to generate leads and sales for their business. In this video, I'll show you a simple yet highly effective way to structure your Facebook Ad Read More

To quit social media with the limited assumption that it has no impact on sales is like saying, “I am not going to answer the phone when a customer is calling. I think it’s a waste of time and it’s not impacting our bottom line.” Read More

Intuitively, many entrepreneurs and businesses believe that the key to faster growth and success is more products, features, and markets. Since we all have limited resources, and can’t add more hours to the day, the result is usually more things done poorly, rather than a few key things done better Read More

To ensure a maximum visibility to your online business, your website should not have any thin content. Thin content can severely hamper your website’s performance in search engine rankings. That’s why your website must aim to provide the target audience helpful, useful, and meaningful content.

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When you develop a mobile application, be prepared to cope up with both the positive as well as the negative reviews. Learn to deal with the negative feedback.
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How to Become a MacGyver of Digital Content Marketing (written by our super secret guest author) - Are you a creative problem solver?

Let’s get something straight out of the way: when we say we want you to become a MacGyver of digital content marketing, we’re thinking of the old TV show. The new Read More

We are now solidly in the era of big data, where computers are capturing and processing the details of everything we do with all our interconnected devices in real time. Businesses see this as the Holy Grail for finally being able to predict who, where, and when customers will buy their existing so Read More

Entrepreneurs are celebrated as risk takers ready to roll the dice with their passionate, creativity and hard work in support of an idea or startup. People consider them as crazy folk who work for endless hours to get their startup off the ground. The world sees them as Jack-of-all-trades, eager to Read More

People bully others for a number of reasons, but unless you deal with them quickly and decisively, the bullying will just carry on. Here we offer some useful advice on how to handle that workplace bully. Don't be a victim of bullying at work. Read More

Fear of success can prevent us from crafting the bold, strategic plans that will grow our businesses. Without realizing it, self-doubt causes us to make weak and safe moves that limit our potential — because we’re unsure if we’re capable of managing a full roster of clients. Read More