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SEO and content marketing are becoming more aligned every day. Search engines are increasingly focused on the same user engagement signals content marketers track, and content marketers urgently want the free traffic SEO can bring. Read More

You may not associate 2D Barcode technology with saving lives in the field of medicine, but the truth is barcodes and 2D barcode scanners play an increasingly important role in the healthcare industry and have been responsible for saving thousands of lives. Read More

Last year, an audit of Los Angeles Unified School District’s computer inventory revealed 230 devices, worth nearly $200,000, had been stolen or were missing. In addition, school officials weren’t able to account for another 3,105 laptops, desktops, and iPads. Read More

Every year small businesses are faced with challenges in taxes, accounting, and outsourcing financial services. Wasp Barcode Technologies surveyed 393 small business leaders to create the Small Business Accounting Report to share the thoughts of small business owners. Read More

Americans buy over 120 million pounds of Easter Candy each year. How that product reaches customers is a sophisticated supply chain dilemma. Read More

When it comes to taxes one of the biggest challenges for a small business is navigating the complex landscape of what taxes are owed where. One of the top complaints that small business owners had against their accountants in the 2015 Small Business Accounting Report, was a lack of guidance. Read More

Every new year can be challenging for all small businesses as plans are made for the future, especially plans that center around finances. At Wasp Barcode, we continue to hear from our small business partners that industry-wide metrics, specific to small and medium sized business, are difficult to Read More

Mid-sized businesses know they have to carefully allocate resources to make sure their business can turn a profit and yet many aren’t sure if investing in inventory management software is the best way to use their capital. According to the State of Small Business Report, 46% of SMB’s with 11-500 em Read More

QR codes have become an effective tool for advertisers and companies because of the smartphone. Customers are able to connect directly with a company’s message or be taken directly to a website by simply scanning the code. Additionally, the simple barcode can be scanned into a variety of smartph Read More

In the second installment of Wasp’s interview with Gene Marks, best-selling author and columnist for the New York Times, we continue with the last two trends small businesses should consider as they work to grow in 2015. Small business leaders’ expectations are high for the new year, and, althoug Read More