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How to determine whether there is too much competition and sufficient demand for you to pursue your online business idea Read More

After I wrote yesterday's article "Who's Got Your Back" about my traumatic, and lesson teaching, experience with the death of my beloved Macbook 'Larry', I went over and posted the article for my friends and fellow Third Tribe members as a warning to them to BACK UP YOUR WORK. Read More

Whether you are just beginning to dip your toes into the “social media” waters or are a seasoned professional, there is something for everyone. These resources include everything from how to get started, tips for building a social media community and how to calculate key social media metrics – just to name a few Read More

Beer ads suck! Dumb marketing attracts dumb customers. How smart do you have to be to buy your product or service? Make sure your marketing is complimenting your customer's intelligence and not insulting it. Engage them, not enrage them Read More

This is about the Taste of Technology series, created and hosted by Ramon Ray of Smallbiztechnology. This is one of the first sessions, with cloud computing as the subject. Speakers from dropio, Microsoft, and Google answered audience questions on cloud computing, security and browser compatibility Read More

Your business is booming, but you’re having trouble converting first-time customers into repeat clients. You need a marketing strategy that’s persuasive but not pushy; what your company needs is a successful email marketing plan Read More

Have you ever thought of giving a webinar to reach a broader audience? Don’t know how to get started? Here is a free webinar service you can use and how to get started Read More

Advice to employers informing them that signed fit notes can be purchased online for as little as £10. Read More

If customers can find the information they want using a Google search, why would they ever contact a sales rep? If it’s accessible via Google, they don’t need you. In fact, if it’s accessible via Google or from your website or from a competitor’s website, they don’t want you. They’ll correctly assume that all you’ll do is burn more of their time, and there’s not enough of that to go around as it is Read More

Demonstrating value to a buyer is the starting point. To win sales and customers today, you need to be able to demonstrate and deliver impact for a buyer to take action Read More