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Whether it's here at BizSugar or on any other social media community, commitment is key and passionate users will always get more out of the experience. Just ask our own BizSugar "groupie" Heidi Kalman whose great posts inspired this one Read More

Part of a salesperson's job is to explain things. You might need to explain how a particular feature of your product works, or why the customer's shipment of the product has been delayed, or why your return policy is what it is.

But some salespeople can be notoriously poor at explaining things well.

A good "explainer" add Read More

Can You Promise To Be Consistent? The top online content creators have something in common: Consistency. Can you make the same promise Read More

About a month ago, I switched my email newsletter provider from MailChimp to Aweber so I thought I'd talk about my experiences with the 2 services Read More

Business-blogging is the best way to market a business! But what about "burnout?" What about writer's-block?

It's time to put the FUN back in it! Here are some biz-blogging and marketing lessons from "The Dead! Read More

As professional business people it is incumbent on us to understand what steps are involved in our customer buying process, what activities will take place in each step and who will be involved across the process.. Read More

Claims made in your marketing communication are important. However if there is not any substance behind the claim then it can damage your brand’s reputation and affect your customer relationships to say the least. Before you make claims especially the marketing claim of being Number 1, ask yourself these questions Read More

Outsourcing your non-core business activities to virtual assistants brings along the additional responsibility to ensure that you get the maximum out of this model. Though one of the key benefits of outsourcing is to stay away from all those time consuming and non-productive activities; you still need to ensure that the objectives are met. No, it’s certainly not hard to get the best out of your virtual assistants rather it’s easy if you follow these simple yet effective tips Read More

While browsing the web for small business ideas and tips, I discover a resource that is fascinating: The DaVinci Method that can better your as an entrepreneur Read More

A Strategic Marketing Plan acts as the foundation for your Marketing activities. A strong marketing plan lists out organizational goals, strategies, and marketing tactics Read More