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Social media is one of the most effective ways for you and your business to get more traffic and generate new leads. Having a presence on all the major networks like Facebook, Twitter and LinkedIn is a necessity these days for any business. But what tools are the social media gurus actually using t Read More

Small business if compared to big business lack only one thing and that is fund or a big business budget. However, every big corporation has begun with a small budget in their initial days. Hence, the small businesses can always learn the big lessons from those players to establish themselves in th Read More

One of the toughest periods for a small business is the funding. Sometimes the idea might be brilliant, but there might just not be enough cash to float the boat. While getting cash from the bank might seem like the rational alternative, people usually find that this is not always as easy as it sou Read More

Asking questions can be a great method helping and coaching your employees. But you need to use questions carefully. Otherwise they can be counterproductive.

Read here how to avoid asking like an inquisitor… Read More

Do you use a thesaurus when you write content for your website blog? Watch this video by Matt Cutts where he talks about Google’s synonym team. Read More

It use to be all about the link, and that still holds some importance, but your motivation should be about getting your content in front of a large audience.

Follow this protocol below and you’ll optimize the experience and results for both you and the publishing site. Read More

The success of any business is largely dependent on its employees. Good employees can help improve the business, and by the same token, bad employees can sink it into bankruptcy. That is why hiring good employees should be of paramount importance to all businesses, and particularly so for small bus Read More

The only way you can see higher conversion rate from the same landing page is by making changes in the body copy. Yeah it might sound crazy but it is the words that decide the fate of a landing page. You may love it or hate it, it is your choice but there is no denying of the fact that unless the w Read More

Learn how AirBnB grew their business so quickly and what it can tell us about growing our own companies. Read More

It is imperative in a leadership role that you communicate effectively. An age old aphorism goes “it’s not what you say, but how you say it”. Communication is what separates a poor leader from an exceptional one. Having effective communication skills is the key to good leadership.

When you commu Read More