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In case you haven’t noticed, social media is constantly changing. I tell our customers this often, because clearly these changes affect how we use social media as a marketing tool. As we move further into 2017, here are three things to know about social media.
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Perfectionism is a problem for me. It’s a problem for many business owners, which is why some struggle to accept excellence – and why some are hesitant to enter the social sphere, altogether. I’ve been working on this the past year. Read More

I find the best clients – the ones who actualize results by outsourcing social media – are those who consider us their partner. And, they all have one thing in common… a result to achieve! Yes, they have goals.
Here are some examples…
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There is so much unknown about the social media world. To make sense of it, clients have got to let us do our job. Please: help me, help you. Read More

I’m a big believer in showcasing the human element, but for many, it’s challenging to talk about themselves. They aren’t sure what to share without oversharing. If I can offer any advice, it’s don’t overthink it. Keep it simple, but truthful. Read More

Can a brand go home again and reclaim its “raison d’etre,” its “je ne sais quoi,” or some other pretentious French phrase that means mojo? Read More

When I founded my business in 2010, the world was my oyster. Social media was still relatively new and mysterious, particularly to the business community. In 2017, it’s a much different story. All I can say for sure is that I’m glad I got in the game early because it’s not the same. Read More

As a business owner and a multi-account social media manager, I have a myriad of things competing for my attention during the day. It is easy to feel overwhelmed, and there are days I don’t know if I am coming or going. But, I’ve learned a few tricks for staying organized. Read More

Seven years of consistent blogging have helped my search engine rankings tremendously. As a result, we receive internet leads daily. There is a slight downfall, however, and that’s simply filtering through the myriad of spam leads. Read More

Our January 2017 gross profit doubled and our net profit increased by over 300% from the previous year. Talk about the difference a year makes. And, it’s because we did things differently. Here are the top three tactics we employed to increase our revenue.
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