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"I don’t know about you, but as a writer I’m always looking for ideas for ways to be more productive – heck, I’m always looking for ways to be more productive in my life, not only as a writer. So I decided to find out what productivity tips other writers had by going on to one of my favorite site Read More

Definitions of content marketing abound across the Internet. Experts have all tried to explain that it is all about a complete reversal of the “selling process” as a result of severe anti-advertising backlash from customers. Brands now have to “provide valuable information” and gain trust before cu Read More

In today’s global market, design is very important, especially consumers’ eyes. Therefore, brands take on huge efforts to deliver their best possible image, in a way that will appeal to consumers - not only the ones they already have, but to new ones as well Read More

Building a successful business blog can give your business the edge it needs. Whether you’re looking to start a blog from scratch or reinvent your current blog, this post will walk you through the setup of a successful (and profitable) business blog. Read More

Social media marketing insights, drive leads with your content marketing strategy, Twitter follows become business leads, market on a showstring budget, secret Facebook features, tripling advertising responses, boosting Facebook’s organic reach, customer data to grow ecommerce, financial pitfalls a Read More

Social Media. It is a lot of things.

For some – it is a connection. For others it is their life.

Status Updates starting with morning selfies to dinner food shots, from news updates to life events – everything is social media.

But you are not here to check out cat photos. No, unless of cou Read More

Two weeks after MobileGeddon, everyone from Moz to Search Engine Land are reporting limited to no fallout from Google’s mobile algorithm change. Could it be that the impact from the algorithm rollout is simply slower than expected — or have most major businesses really escaped unscathed? Read More

In almost every second article these days, “the most shared content on social media” seems to be the subject of interest, simply because more people want to see what others are successfully sharing and do the same thing.

But this begs the question: should you be doing what others are doing, if y Read More

Templates for buyer personas that we see around now seem to have had their day. Many of them are hangovers of an earlier era of print advertising when buyer personas were designed using totally different criteria Read More

So you’re finally ready to start that business of yours, but you’re not sure where to actually start, right? Don’t worry, you’re covered.
By the time you’re finished reading this post, you’ll be ready to walk out into the world a new CEO.
The most important first step, of course, is actually havi Read More