A websites most important task is to serve your potential customers. What often happens, however, is the development of a site that feeds the owner or decision makers ego.
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Craigsutton voted on the following stories on BizSugar
Does your website support your sales efforts or cater to your ego?
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From http://thisismarketing.info 5072 days ago
Does your ad deliver your marketing message or just a clever slogan?
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From http://thisismarketing.info 5106 days ago
Made Hot by: Cathode Ray Dude on September 16, 2010 11:41 am
With a slogan, or tag line, you want to develop something that is clever and catchy BUT it also needs to deliver the message you want to deliver – otherwise it is nothing more than just a clever slogan that sounds fun, but doesn’t say anything significant or meaningful about your company or product
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Are They Experts? Or Do They Just Have Opinions?
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From http://craigsutton.net 5224 days ago
I spend time and energy traveling to conferences to learn from experienced peers and educating others on some of the fundamentals of online marketing and social media. So I am easily annoyed when I come across so-called experts online who are creating gimmicks and factoids, then using these to sell themselves as knowledgeable marketers. These “experts” have great selling skills, but have very little real marketing knowledge
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Why Analytics Is No Substitute For Pretending To Be A Customer
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From http://mywifequitherjob.com 5224 days ago
Made Hot by: mssux on May 20, 2010 5:14 pm
This is an article I wrote about problems I discovered by simply going to my online store website and acting like a customer. The truth is that I rely on Google Analytics way too much and check my stats way too often.
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bizSugar.com Wins Best Of Tech Award For Best Social Media App
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From http://www.neobizblog.com 5224 days ago
Made Hot by: ILForums on May 20, 2010 11:53 am
Outstanding Northeast Ohio companies and impressive tech entrepreneurs in the region were at Cleveland's Corporate College Wednesday evening for the annual Best of Tech Awards, presented by NEOSA. I'm on the advisory board for bizSugar.com, the small business social networking...
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Easier to submit to BizSugar
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From http://www.seo-writer.com 5230 days ago
Made Hot by: Cathode Ray Dude on May 21, 2010 6:27 am
BizSugar has been added to TheBookmarketer, a popular tool that helps bloggers make their blogs more social-bookmarking-friendly
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Avoiding problems with your CMS (Content Management System)
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From http://ikonmarketinggroup.com 5258 days ago
If you make changes to your own website through a content management system, there are a lot of things that can disrupt the chi of your website that your designer developed. The wrong combination of fonts, colors, and imagery can spell disaster to the most elegant of designs. Here are three great tips to help you avoid some common mistakes.
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Respect your customer – provide a website that shows you care!
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From http://ikonmarketinggroup.com 5280 days ago
Every website should tell a story in which the user gets to write the ending. The website should have good usability design that allows the visitor to easily navigate around the pages and find the information he wants. It should be designed with clear directions about what information can be found.
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Making Marketing Matter
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From http://ikonmarketinggroup.com 5287 days ago
So often, I hear “I’ve tried some marketing and it just didn’t work!” My thought: “some marketing” is a lot like “almost” winning the lottery. It might be close, but it just wasn’t what was needed.
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The Sweet Spot: Sales execs combat ’scarcity mode’ « Follow The Lead
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From http://zoominfoblogger.wordpress.com 5288 days ago
Made Hot by: starresults on March 18, 2010 3:01 pm
Bill Rice recalls the late 1990s and the first several years of the 21st century, when lead-gen campaigns on the Web turned acquiring sales leads into a volume game. “Leads were plentiful and a 1% to 2% conversion rate was considered successful,” said Rice, chief sales officer of Kaleidico, which provides software for b-to-b sales.
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