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When asked if they have a relationship development strategy, many entrepreneurs a. leave much to serendipity and haphazardly build (and lose) connections; b. say it’s important, yet then claim they don’t have time; or c. scoff that networking and socializing take away from the “real work." Read More

Online marketing is increasingly replacing traditional media as the number one way to engage user attention.

But so much of it is just plain boring. How do you capture your market's attention then?

The Art of Small Business guest poster Anne Brown explains how small businesses can benefit fr Read More

You are a “limited resource"

On any given day you only have...

• So much time
• So much energy
• So much enthusiasm
• So much mental focus

You are a limited resource facing an unlimited demand.
You are facing an unlimited demand on your limited resources.

What happens when a li Read More

Are you a marketing magpie?

In this guest post at Marketing Donut I explain why it's bad to be a marketing magpie, always on the look out for new ideas, and how to avoid it. Read More

If a tree falls in the forest and... well you know the rest.

Back before everyone used the internet, if you needed to find a plumber you would refer to the yellow pages.

How things have changed.

Read on to learn how to be found online- the right way! Read More

Telecommuting and virtual offices are now facts of life for a significant number of small businesses. This relatively new development however, brings challenges you won't find in a traditional office setting.

Read on to learn how to best manage employees in a virtual office setting! Read More

The most succesful infomercials sell millions of their products over the phone, online and eventually in stores. While the merchandise or services may be different, the one minute, two minute or half hour television commercials have many things in common.

Are you ready for the secrets of best se Read More

This infographic details 3 website metrics on which to keep an eye and includes some suggestions of what to do when they indicate low performance. Read More

When I imagine all the possibilities for directions I can take my business the one thing that really gets me going is cloud-based computer applications. Honestly, without cloud-based apps like Google Apps, Dropbox, Social Media, Invoicing... Read More

We have mixed emotions associated to the concept of Power.

It holds both Positive and negative associations.

We say that we want to empower ourselves and others

Yet we also say that power corrupts; and absolute power corrupts absolutely.

What forms of power should we seek to develop and Read More