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Salespeople mistakenly believe that their dream clients aren’t open to changing business partners. They mistakenly wait too long between attempts to create the relationships they need to successfully compete for their dream clients business. The root cause is call reluctance. Read More

Read one of the Sugartone award winning articles from Biz Money Matters that received 32 votes on the B2B social media site BizSugar titled 'Timely FREE Advice for Biz Owners: DO IT!' here .... Read More

Everyone has heard the mantra, “listen first” when considering your social media strategy. When we talk about social media and sales we have to take one more step–research what to listen to. Otherwise, you will waste too much time listening to useless chatter when you should be knocking down your sales quota.

Here is my simple, 3 Step Social Media Sales Research 101... Read More

Sales people should consider either outsourcing their excuses for not doing what they should, or do a better job of executing their sales so they don’t need excuses. But not doing what they need to and having weak excuses to rationalize this just don’t cut it. Read More

There is no way to succeed in sales without selling. Selling requires opening relationships and prospecting, and it requires asking for and obtaining commitments. The cottage industry that markets the idea that success can be had without these are marketing a lie. The profession would do well to train their salespeople to sell instead of giving them false hope. Read More

Sales leaders are always looking to improve the activity of their teams. One challenge is to get heir team members to understand how much time they should allocate to specific activities. This article looks at prospecting, offers ideas and a calculator give individuals clear focus on how much they actually need to do. Read More

Flash forward…last week I was talking to a client about a new B2B social media sales training program we are building out. This client (in the business of selling big ticket enterprise software) had already noted a few natural trends in their sales organization, as it applied to using social media. There were three distinct groups... Read More

Knowledge is cheap, ubiquitous, indexed, accessible, and portable. It is no longer power. The new power is wisdom. It is the ability to make choices that generate the best results and outcomes. Read More

Your effort will make or break your sales career. So will your knowledge and skill and ability to add value to your prospects' lives. So will your ability to create trusting and genuine short-term and long-term relationships with prospects, customers, managers, and suppliers. But, perhaps more than any of the factors above, this prospect type will have more to do with your career success than
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There is an amazing number of people in the world who imagine that the law of selling (and business in general) is that one must make a profit by getting an advantage over other people. As a matter of fact, the very opposite is the case. Read More