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Everyone tells you how important writing killer headlines is. Writing effective email headlines isn't that easy though.

Is the average Joe doomed to fail? Isn't there any solution that can offset a lame headline and make the recipient open the email?

Find out now... Read More

This social media marketing checklist can help your brand audit your current social media marketing strategy and create a new one. Read More

A shorter URL has fewer characters than a longer one. So it makes sense to say that URL shorteners save space...

But is that true when we move from theory to practice? Read More

The easiest (and best) story for a startup to tell is how it started. People are fascinated with the entrepreneurial journey and what inspired someone to jump on the startup bandwagon. Read More

Twitter has just updated its Retweet button.

The previous Retweet button was a bad choice for marketers. The new one is even worse... Read More

The board names may help or hurt your marketing. The more mistakes you make in naming your Pinterest boards, the fewer visitors are converted into followers.

See if you already made the mistakes revealed in the article and correct them ;) Read More

Did you know that when you incorporate a Call To Action on each post it gives your audience some direction? When it comes to your audience opting into your site positioning a Call To Action will help them move along the process. Many of you are loosing out on a lot of subscribers and sales only bec Read More

Yet another step on my journey to finding an affordable but reliable email marketing service.

SendinBlue was next in line. So I gave it a try...

Don't worry, I skipped the typical review fluff and I focused on the major features and cons. Read More

This infographic highlights some of the most recent and important changes to Facebook pages terms and conditions particularly when it comes to promotions like contests and/or sweepstakes. Read More

One of the most effective ways to make money with your blog is writing product reviews.

Since the role of a product review is to pre-sell, dealing with the cons of that product is a sensible topic any blogger has to carefully consider.

Find out now how to deal properly with the cons of the pr Read More