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Of course we shouldn't be surprised when Facebook and Google show their true colors, but the two companies made moves recently that proved beyond a doubt what they think of their users. We are fodder for advertisers and nothing more --and that Creep Index is the DEFCON warning system of social medi Read More

Gmail's new inbox is only the tip of the iceberg when it comes to email marketing changes. Here's 5 reasons why I deleted over 1,300 from my newsletter. Read More

Here is the start of a great idea that you can use for your marketing. But don't use the second half, it's an epic failure. Read More

Investors are people too. They evaluate you like you should assess a possible co-founder or first employee. What are your credentials? What have you done that would convince me that my money is safe in your hands? Only after they see you as fundable, do they want to assess your plan for fundability Read More

Whenever I hear about a company that’s choosing to build their own employee volunteer and giving platform from scratch, I shudder..... Read More

in the first part of this series, we explain the Marketing Mix and why it matters.

An quick refresher for veteran and newbie entrepreneurs! Read More

Is there any one amongst the young generation who is not familiar with the word “blogging”? Chances are that there won’t be any, since such is the craze of blogging which has taken every body in its stride. Thanks to immense opportunities Read More

Franchises are successful because of the lifetime marketing and training you get from the franchisor. But is franchising really for you? Read More

These mobile apps will surely boost your social media marketing. If you are an app developer, a great marketing technique is to use both a mobile and social ad network, such as appnext.com, to help you make the most money from your app and generate traffic through in-app advertising. These ad netwo Read More

We have heard all the new health benefit policies. Given that, do you know how to select a proper insurance for your employees. Here is a health insurance marketplace and what it is all about. It might be able to help you. Read More