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Twitter's new dashboard can seem a bit confusing, but there are a few reasons why should spend time checking it out. My two favorite features within the Twitter Dashboard are featured tweets and gallery functions - which can bring much more visibility to specific tweets.

I'll walk you through th Read More

If you know one thing about me is that I love Twitter, and I love social media tools – and Twitter, thankfully, has a lot of them! Over the years, I’ve tried out as many Twitter tools and apps as I could get my hands on. Some were great, some not so great, a few made it in the long run and others d Read More

Technical SEO and content marketing are both key components of an overarching digital marketing strategy. Here, we’ll take an in-depth look at each. Read More

A customer-friendly website can decrease bounce rate, increase conversion rate, boost time on page, raise conversion rates, and improve your engagement levels. So, what web design elements do you need to consider when developing a user friendly website? Be sure to keep the following in mind. Read More

While negative feedback from customers via social channels can seem like a “hair on fire” moment, the ability to stay calm and think through your response options will greatly affect the outcome. Sites like Yelp and TripAdvisor can provide platforms for customers to talk about their experiences – g Read More

Without proper management your logistics can become inefficient. You may want to consider logistics outsourcing. Here are the pros and cons of it. Read More

To help you deal with the ramifications of big data influx, we have compiled a list of measures you can take to support data-driven decision making. Read More

To save you the damage, aggravation and time loss that inevitably follows a poorly coordinated website migration, our SEO team has composed this list of website transition tips for you. They are divided into three main guiding principles that should keep your move as smooth and safe as possible. Read More

As any retail shopper can tell you, checkout lines can make or break the retail experience. Even if you have a great time browsing and find everything you need, coming up against a massive or slow-moving checkout line can ruin the whole experience. Since checkout is a customers’ last impression of Read More

Having a business website is no longer optional. In fact, just having a site isn’t enough. You need a site that really works for your customers. And to do that, you need to look at your website from their point of view.
Smartlook is a tool that aims to help businesses achieve that viewpoint. Read Read More