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Anywhere from 70 to 90 percent of your customers are on social media. And what they're saying about your brand can have a big impact on your business. See the five core elements to handling social customer support the right way.
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Being a perfectionists comes with more downs than ups along the way. It can demoralize, incapacitate, destroy, alienate — so many verbs come into play in the aftermath of one’s pursuit of perfection.

Here’s how perfectionism might just be curbing your attempts at being successful in business. Read More

What a great time to be in business! With e-commerce, web-based marketing, heaps of affordable ideas and all of the apps and tools available today, starting and running a small business has become so much more feasible. Here are 101 tools to have you covered at all times! Read More

To help B2B companies come up with better tactics to achieve goals, here are 50 useful statistics to consider in developing the next stages of your lead generation strategy. Read More

By understanding the concepts of ethos, pathos and logos and how they affect your marketing strategy, it can be easier to connect with your target market. Read More

YouTube has more than a billion users! And those users are watching hundreds of millions of hours of video every day. Want to get in on the action? These tips will help you save time and get your video in front of the eyes that matter to your business. Read More

LinkedIn is one of the best professional networks that can be used for searching a new job. But if you are doing that, you need to remain wary of a few common LinkedIn job search mistakes for the best results. Read More

Unplanned growth in a business can lead to chaotic implementation and very disappointing results. Knowing what the signs are that the time for growth is approaching will help ensure that the expansion is well researched and thoroughly planned before implementation. Read More

Stephen Key inventor, licensing expert and author of the book “One Simple Idea” shared some tips for licensing products and services in a phone interview with Small Business Trends. Read More

These days, the Internet is surely the largest marketplace. Most of the people across the globe prefer to do their shopping online. So, if you have a business, this trend of online marketing provides you with an opportunity of reaching out to lots of customers at one go. Read More