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List of the top 10 business books everyone should check out. Read More

8 Powerful, high-impact, and highly effective Techniques to keep in mind when running your own Email Marketing campaign. Read More

The economic stimulus package includes a $35,000 life preserver for small businesses drowning in red ink. Under the law, the Small Business Administration temporarily will guarantee 100 percent of loans of up to $35,000 issued by banks to small businesses that are struggling to make payments on existing debt. The SBA will subsidize the interest Read More

get free publicity Read More

Martin Lindstrom is a global branding expert and brand futurist who treks across the globe to consult with some of the world's biggest companies on branding. In this interview, he talks with Skip Anderson about his latest book, "Buyology: Truth and Lies About Why We Buy." Read More

A big pipeline is not the answer, the right pipeline give you options to succeed. Read More

The author suggests that sellers should work on skills that they already possess in great measure. Read More

Small businesses, squeezed for cash and unable to get loans, are turning to an ancient payment system: barter. As small businesses find it impossible to borrow money and customers are slower to pay bills, the barter economy is becoming a crucial way for many companies to find the cash they need to keep operating. "It's really of value to s Read More

Listen to your employees. Why? Um...they're the ones that create, deliver and sustain your brand. They just may have some ideas. They have the data. Read More

In a guest column on Slate's BizBox, Dev Patnaik and Peter Mortensen, authors of Wired to Care, explain why a business's empathy with its customers is crucial to its success--and how small businesses can leverage their advantage here. Read More