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Nearly four in 10 U.S. Internet users (37 percent) who conducted an online local business search in 2009 ended up visiting the store in person, accord Read More

As a marketing or even simple communication tool voice mail is pretty dead. The telephone, a form of communication that has received only minor tweaks in the Read More

Thankfully most small businesses now realize that using a hotmail or yahoo address as their business email address probably doesn’t send the right message. Using an email address that matches the domain for your business website is absolutely a must, but some ISP hosted email can be a bit limited a Read More

Today’s business, regardless of size, isn’t limited by geography. The days of opening up markets with large scale expansions and trade agreements have gone by the wayside due to the borderless nature of the Internet. Now, anyone with an Internet connection can do business on a global scale. But, if Read More

Going green or adopting a proactive stance on sustainable practices has risen to the level of mainstream conversation in the same way that other business practices such as safety and training have. Read More

ccording to this entry in Wikipedia – A by-product is a secondary or incidental product deriving from a manufacturing process, a chemical reaction or a biochemical pathway, and is not the primary product or service being produced. A by-product can be useful and marketable, or it can be considered w Read More

Websites have evolved significantly over the past few years and the expectations of both surfers and spiders is driving much of what it takes to make Read More

There’s something terribly alluring about learning you can no longer have something you want. Once someone says no or takes it away all you can think about is getting it, right. It’s one of the oldest tricks in the sales bag, but it just might be a strategy you should practice from time to time. Read More

I’ve said it here many times – winning high rankings in search engines is not that hard for local businesses. There are some categories of business that are very competitive and certainly require the investment of a high caliber SEO firm, but do it yourself type can do well if they focus on two act Read More

Location based check-in type services are this year’s overhyped topic – with good reason. While you may not understand why someone wants to be the mayor of their barber shop, you do need to recognize the behavior that social location services such as Gowalla, Foursquare, Yelp! and Facebook Places r Read More