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Peter Drucker famously wrote in The Practice of Management that the purpose of a business is to create and keep a customer Read More

Fairfield Inn & Suites by Marriott is giving a boost to small business owners in the U.S. with the launch of the Small Business Road-to-Success Challenge.

10 small business owners will be awarded 15 free nights for the sole purpose of traveling around the country to build their business. After three months of working through their own set business challenges, one small business will be awarded a grand prize of $20,000 by a judging panel that includes me Read More

Marketing podcast with Phil Libin (Click to play or right click and “Save As” to download – Subscribe now via iTunes

evernoteFor this episode of the Duct Tape Marketing Podcast I had the chance to visit with Evernote CEO Phil Libin.

Evernote is a simple service that allows you to track and store everything you want to remember and get it out of your “meat brain” and housed somewhere safe and trustworthy. About 9,000 people a day are joining the free version of this service that also syncs incredibly well with iPads and mobile devices. (GTD fans, funny David Allen story here Read More

The other I posed this somewhat trick laden question on Twitter – “Is making something easier to understand dumbing it down or smartening it up?” The answers I got were mixed. Some obviously saw that I was suggesting it’s actually harder to make some easy to understand. Others clearly felt that it somewhat of a disservice to try to make things that were complicated seem simple Read More

Disqus is a global comment system that improves discussion on websites and connects conversations across the web Read More

There lots of ways to attract visitors to your web site, but the true measure of success is always conversion. When it comes to converting those visitors to subscribers, enrollments and buyers, one of the most effective tools is what is commonly referred to as a landing page Read More

My weekend blog post routine includes posting links to a handful of tools or great content I ran across during the week.

I don’t go into depth about the finds, but encourage you check them out if they sound interesting. The photo in the post is a favorite for the week from Flickr Read More