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Going global with a startup or business is easier than it has ever been. This guide will walk you through the things you need to consider if you want to “go global.”

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SEO and content marketing are becoming more aligned every day. Search engines are increasingly focused on the same user engagement signals content marketers track, and content marketers urgently want the free traffic SEO can bring. Read More

Actually, most customers are happy to tell you what they think of your business and are just waiting to be asked. If the customer experience is not up to par, and you don’t ask—you might be too to salvage the relationship. Read More

Every new business dreams of becoming the premier brand in their space, like Starbucks is to coffee, and Apple is to consumer electronics, but they have no idea how difficult that is to achieve. In fact, only 100 of the 10,000 multimillion-dollar consumer companies around the world can claim to be Read More

Getting an ecommerce website ready for holiday sales take more than changing to a more festive theme and colours. It’s about making sure your website is ready to take orders and optimized for social commerce across many platforms. Read More

By labeling millennials as millennials and attempting to market to them as different than us, we fundamentally miss the point of how our world has changed. We have to look to larger changes in culture / communication and strategize according to truly embrace this new world. Read More

Whether you travel to meet with clients or just like working from new and different places, a mobile office can help you get out and see the world while still growing your business. However, there are some essentials you’ll need to have with you if you want to take your business mobile and have a f Read More

This month — today, in fact — marks the five-year anniversary of Resonance, and to celebrate, I’m sharing the top 5 content marketing lessons that the last five years have taught me. Read More

There is so much content out there, now that Google has made the creation of quality content mandatory for high rankings. It means that creating great content solves only half the problem; the real job is getting that content noticed by the right audience at the appropriate time. Read More

Learn about the addition of digital mapping data to the popular visual social platform in this most recent Tek Shouts! article. Pinterest now takes location data from Google Maps, Apple Maps, and Foursquare to offer its Pinners a more localized experience. Read More