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If there is any one controversial tactic in the field of search engine optimization, it’s link building.

There are a few reasons why.

For one thing, Google has done an exceptional job spreading around a lot of fear. Sometimes inadvertently, sometimes intentionally.

In this article we dive Read More

Google's organic rankings can take various forms. There are news and rich snippets but also knowledge graphs. Being rewarded with a featured snippet from Google can result in a significant traffic boost.

Here's everything you need to know about Google's organic search rankings Read More

Having no marketing budget or a very limited one does not mean you can’t start planning and establishing the marketing, branding and positioning foundations for your company and product.

Even if your startup is still in stealth mode, there are a few things you can do in preparation for your star Read More

Every online business owner wants to be successful with SEO and get more organic traffic. But what do you do when you don’t have enough experience and don’t know how to improve your website’s rankings in Google? You either start learning SEO, or you choose the easy and less time-consuming way of ou Read More

As you probably know by now, links control the web, and if you want to make it to the top of any search engine, you need to get high quality backlinks to your page. It’s currently the best way to bring more traffic to your website and increase exposure to your brand. However, this isn’t nearly as e Read More

Improving organic traffic can sometimes be challenging, but if you apply the correct SEO strategies, the hard work will eventually pay off. Search engine traffic is great because it’s relevant and targeted. For most websites, organic traffic converts much better than traffic from social media or ot Read More

According to Gary Ilyes, the Webmaster Trends Analyst at Google, a new Google Penguin Algorithm update is due to be released by the end of 2015.

Here's what you need to know about the new Google Penguin update. Read More

Gaining high quality, continuous backlinks is every blogger’s dream. Backlinks are an essential part of improving SEO strategies for your company or personal brand. They push your rankings to a higher level and raise your target traffic. Read More

Many website owners wonder whether social media shares correlate with backlinks. The answer is a definite “NO.” However, there’s a sweet spot where some posts will work well in gaining both social media shares and backlinks. In this article, we’ll explore the lack of relation between social media s Read More

All links will help you with SEO, right?

No, that’s totally false! There are many types of backlinks, but only some of them will have a positive impact on your search engine rankings.

In this article, I’ll show you 4 of my favorite ways to build backlinks. I’ll also talk about identifying you Read More